WHEN YOU CHOOSE AN ELLA K FRAGRANCE, YOU ARE GUARANTEED TO BE WEARING A FRAGRANCE MADE FROM THE FINEST RAW MATERIALS, RIGOROUSLY SELECTED BY THE PERFUMER AND USING THE LATEST, MOST INNOVATIVE TECHNOLOGIES.
"NATURE'S CREATIVITY IS ALMOST INFINITE. I ONLY NEED TO OPEN MY EYES AND FOLLOW MY INSTINCTS."
Sonia Constant
ORPUR®
The Orpur™ ingredients label is reserved for the most exclusive and precious qualities of nature, rewarding their olfactory richness and beauty as an acknowledgement of what we owe to nature. Like vintage wines, Orpur™ ingredients are rigorously tested and individually selected by perfumers, and harvests are re-evaluated season after season to ensure the highest standard of quality.
Orpur™ ingredients are rare and a precious way of expressing the essence of nature's beauty in the most exquisite fragrances.
RESPONSIBLE SOURCING
A sustainable approach to sourcing raw materials is taken to ensure a stable supply and that local producers and their communities truly benefit from working with us.
UPCYCLING
The process of converting by-products, waste or unwanted products into new materials or products of higher quality and environmental value.
Scent Trek®
Scent Trek® technology makes it possible to capture scents that are rare, particularly inaccessible, or from flowers on the verge of extinction, or scents that are too volatile or too subtle. A plant-sized glass bubble is placed around the flower and a tube draws in the air. The scent is captured in a polymer. It can take hours to extract the scent from a single flower. The sample is then sent to the lab. Gas chromatography distinguishes the scent molecules in the sampled mixture, then mass spectroscopy identifies the proportions by weighing each molecule. The molecular identity is then defined to enable replication.